When you create your company's blog or website using WordPress, you choose a WordPress theme that controls how content is displayed on the site. A WordPress theme consists of template files with code that formats the content. Most themes have a template file called footer.
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Updating Footer Content With the HTML Editor
Adding custom sitemap in the footer , is one of the best ways to increase the overall crawl-ability and visibility of the website in the eye of search engines? As we know, every bot first land on Header as well as on WordPress footer to check the rule to crawl your set by you using robots. So why we do not place a link to XML Sitemap or Custom sitemap in the footer of WordPress to increase the overall visibility of our content as well as the site. This theme has Bottom Bar and Footer to place footer credit and an important link to your site respectively. Note: Each theme has the limited number of a Footer. Maybe it gives you one or more than one footer.